Get me some smelling salts. This appeared on ABC’s web site.
Worse, users have learned to use the “bury” feature, originally designed to get rid of spam postings, to crush stories with political perspectives (usually conservative) that don’t match their own. The most notable victim of this kind of burying is one of the blogosphere’s most popular sites, Little Green Footballs.
But the biggest problem with Digg is not the business itself, which is an impressive creation, but its community. One of the things we’re learning about the Web 2.0 world is that all communities aren’t alike; when you let millions of anonymous users design your product, you also let them determine your fate. And Digg has put itself in the hands of an army of postadolescents with too much education and too much free time, the age cohort that gets its news from “The Colbert Report” and holds the anarchistic view that all information should be, in fact, “wants to be,” free.
Nothing wrong with that. Indeed, been there, done that. But now, in my gray-haired middle-age I’ve come to realize that if you are going to create a venue for children to play, someone has to be the grown-up. And that is where Digg blew it.
Read the whole thing.